There are many different ways of engaging with customers and identifying opportunities to build relationships online and offline. In our constantly evolving world, most organizations have taken advantage of building brand awareness and establishing relations with customers online. We often hear the marketing jargon about “understanding your audience” and being able to create dynamic ways of establishing a human connection with the customer that has taken an interest in your service or product. And so how does an organization leverage its resources to connect with their customer?
In this article, we share some tips on the art of connecting with your customer.